The most-asked question about BLOOM each year is, undoubtedly, “What should we wear?!”

The suggested dress for BLOOM Hits South Beach? White hot, effortless and chic.  We asked stylists at Halls on the Country Club Plaza how they would interpret that.

So here’s their spin on South Beach chic:

If you feel like shopping after that (and who wouldn’t?!), here’s the scoop on each outfit in order of appearance:

1.  On the ladies:

Floral dress by Aidan Mattox, sandals by Gucci and jewelry by Amanda Sterett.

Purple dress by Hervé Leger, shoes by Jimmy Choo, earrings by Amanda Sterett.

Print dress by Alberto Makali, bangle by Anna Beck, shoes by Marc by Marc Jacobs.

2.  On Ian: Turquoise shirt by Hugo Boss, Polo belt, Diesel white jeans, Prada flip-flops and Makins Hats fedora.

On Stephen: Ted Baker striped shirt, Theory tie, Polo belt, Levi’s Made & Crafted jeans and Ferragamo shoes.

On Curtis: Hugo Boss jacket with JZ Richards pocket square, Dolce & Gabbana floral shirt, Armani pants and Penguin shoes.

3.  On the ladies:

Leopard dress by Dolce & Gabbana, fashion stack bangles and Gucci shoes.

Blue dress by Catherine Malandrino, Alexis Bittar necklace and ring and Stuart Weitzman shoes.

Print dress by Muse, white flat sandals by Stuart Weitzman with Tory Burch cross-body bag.

4. On Ian: Shipley & Halmos jacket and pants, Ferragamo pocket square, Lacoste shirt, Victorinox belt and Sperry shoes.

On Stephen: Moods of Norway blazer, Theory shirt, Naked & Famous bowtie, Rag & Bone jeans, G Star belt and Hush Puppies shoes.

All available from Halls on the Plaza.

Hope that helps inspire your BLOOM outfit this year! (And that remix in the video? By Miami DJ Joe Maz – who will be spinning at BLOOM Hits South Beach on April 8th!)

**Thanks so much to everyone at Halls – Kelly, Carnie, Jennifer, Joey and all of the models!

Tonight’s the big night – BLOOM is Studio 54!

The Tivol VIP Patron Party is set to begin at 6:30pm with the Full-On Party to follow at 8:00pm. We’ll be eating, drinking, dancing and god-knows-what-else! Quixotic and Kaivalya Hoops dancers. DJ sets by Bill Pile, RaviDrums and NOMATHMATICS. Breakdancers, roller derby girls, ballerinas. You probably haven’t even imagined the sensory impact this party will have!

Starlight is in the process of being transformed. See you there in a few hours!

“What should I wear?!” One of the most popular questions we get about Bloom.

Bloom is Studio 54 is about the pulsing music, the visual overload, the exclusivity, the outrageousness that defined Studio 54 in its heyday. But it’s NOT a 70′s or 80′s party. Bloom is Studio 54 will transport you to the world’s most notorious nightclub as if it opened in Kansas City, at Starlight Theatre, in 2010.

What would you wear to history’s most infamous party? Here are a few suggestions:  (Click on the images for a closer look!)

And don’t forget to buy your tickets! Certain ticket options are already SOLD OUT!

That’s the question on everyone’s minds these days. Bloom is Studio 54 is only 30 days away! And the dress code is “spectacular” – so, what will YOU be wearing?!

Kansas City’s women are lucky to have so many great shopping choices for the Bloom style – Halls, Standard Style Boutique, Churchill, Hemline, Miriam Garvey and more. We spent some time on the Plaza last week and came up with a few ideas to share with you!

Hope this video inspires you to find something absolutely SPECTACULAR for Bloom on Friday, April 9th!

For a closer look at some of the fashions featured, take a look here:

Can’t wait to see everyone at the party!

What is the Tivol VIP Patron Club, you might ask?  You, too, can be admitted to this spectacular Club with the purchase of a Bloom Is Studio 54 ticket at the $175 level. What do you get?  How does admittance into the Bloom Pre-Party from 630-8pm sound? Patrons will enjoy a private room, complete with special food and drink. And, when the curtain goes up on Bloom is Studio 54…you’ll be one of the first to enter! And…

You will automatically be entered to win an ultra-fabulous Tivol treasure, for Patrons only! Without a doubt, you will want to purchase a Patron-level ticket just for the mere chance to take home this stunning bracelet.

Tivol has graciously donated a Stephen Webster-designed bracelet, crafted from 18K white gold and black rhodium. The spectacular part–it’s covered in diamonds and graduating pink sapphires! OVER THE TOP doesn’t begin to describe this piece, valued at $15,000!

You may have heard of Stephen Webster–if so, count yourself in the same company as songbirds Madonna and Christina Aguilera! You can read more about this incredibly talented artist on his website at www.stephenwebster.com.  So, what are you waiting for?  Click on the “TICKETS” tab and get yourself into the Tivol VIP Patron Club!  And if you believe in the power of positive thinking, start planning your outfit around this piece de resistance!

What is Bloom is Studio 54? Wondering what to expect? What to wear to the big event on April 9?

It isn’t your ’70s Studio 54, that’s for sure…

Watch Michael Mackie shopping and spinning in his quest to find something to coordinate with his chest hair – oooh, TMI, Michael!

We just can’t keep a secret! The official Bloom invitations will be mailed early next week – but we thought we’d spoil the surprise and fill you in a few hot details about this year’s entertainment…

You won’t want to be fashionably late to Bloom is Studio 54, believe us. The Full-On Party kicks off at 8pm on April 9th with a hot DJ set by Kansas City’s own Bill Pile. If you’ve never heard Bill Pile, you’re missing out – world-class talent. And sure to get the party MORE than warmed up.

The “main event” – going on after Bill – is internationally-acclaimed DJ/drummer Ravi Drums! This unique performer creates live remixes and the result is like nothing you’ve seen or heard before. DJ Ravi Drums has performed at the Oscars and at the Super Bowl, and for the likes of royalty and Oprah. Bloom is shaping up to be one hell of a party!

Take a look at this promo video to get a sense of the atmosphere he’ll help create for Bloom is Studio 54:

After Ravi Drums, the party ain’t over yet! All the cool kids will be hanging around after his set for the official “after-party” (from 11pm to 12am) with a totally unique set by NoMathmatics.This is one party you will NOT want to leave early…

Superstar talent from beginning to end – we couldn’t be MORE excited for Bloom is Studio 54! Friday, April 9th at Starlight – get your tickets now: www.bloomparty.com

Hi there! And welcome to the official blog for Bloom!

Hopefully, you already know that Bloom is a fundraiser for the Kansas City Free Health Clinic. And that it’s just about the hottest, most over-the-top, best attended philanthropic function in the city each year.

Bloom is often described as sensory overload – the sights, the sounds, the tastes, the smells and even the textures are consistently breath-taking. This year, it will be even more overwhelming as Bloom becomes Studio 54®…

Mark your calendars for Friday, April 9, 2010 and be prepared for Starlight Theatre to be transformed into a modern day version of the ultimate nightclub.

As the Bloom planning committee works to create this amazing evening over the next few months, we’ll be keeping you up-to-date here on the official Bloom blog. So, come back often and get all the behind-the-scenes scoop – learn about Bloom and the Free Health Clinic, meet our committee members and volunteers, even find out what people are going to wear!

You can subscribe to the blog in your feed reader via RSS feed – feeds.feedburner.com/bloomparty

Or you can fan us on Facebook – www.facebook.com/bloomparty

Or follow us on Twitter – www.twitter.com/bloomparty

You won’t want to miss a thing!

Mark your calendars! Bloom is back!

For 2010, Bloom is Studio 54® – at Starlight Theatre on Friday, April 9th.

Join us behind the velvet ropes…